A SMS API is well-defined software interface which enables code to send short messages via a SMS Gateway.
As the infrastructures for SMS communications and the internet are mostly divided, SMS APIs are often used to 'bridge the gap' between telecommunications carrier networks and the wider web. SMS APIs are used to allow web applications to easily send and receive text messages through logic written for standard web frameworks
When we talk about Customer Relationship Management (CRM), it is important to understand what an integrated arrangement can do for you that is indispensable to the ongoing growth of your business. Developing a CRM plan within your business is about establishing a strong foundation upon which you can build. Understanding your customers and dealing head-on with their needs & wants can help you smooth out the grounds for a winning environment.
Combining bulk sms with crm integration empowers businesses to tweak their communications similarly, streamline commercial enterprise workflows, and, sooner or later, improve their offerings. Here are a few other ways in which this aggregate can benefit your business:
Enables enterprises to seamlessly integrate SMS marketing messages and content notices with revised one-on-one messaging dialogue for special client experiences.
They can easily access communication history and customise SMS marketing data flow within the CRM.
Sending a personalised text message can be so much more influential than an un-personalised SMS.